Academic:Human Communication and Technology Specialist General:
Performs well under pressure, Strong Research Skills, General Programming Knowledge - Java, HTML, Dreamweaver, Illustrator, Photoshop, Statistical Analysis
Dana Petersen Contact Info: Phone# E-mail:
Academic: Human Communication and Technology Specialist General
writing skills, public relations and promotions background that will help the project flourish.
Academic:Double Major in CCIT and Industrial Relations General:
I enjoy travelling and participating in new, challenging and exciting experiences.
I love spending time with family and friends
Creative and expressive writing
Interacting with groups
Public speaking
Basic computer knowledge
Niya Kabir Contact Info: Phone# E-mail:
Academic: Human Communication and Technology Specialist and Political Science Minor General:
Familiar with general PC Applications and Photoshop
Community building, public speaking
Enjoy reading and writing
Passionate about advocating on behalf of social issues
Sana Safdar Contact Info: Phone# E-mail:
Academic:Double Major Philosophy and CCIT General:
Trying to achieve? Awareness of the fact beauty can be defined in many different ways and to provide young women with affirmation that they are beautiful. move away from current views that promote unhealthy and unrealistic body images for young females. -reduces the importance that is put on vanity within advertising Message Present beauty standards are a reflection of socially constructed ideals that ought to be challenged by ALL WOMEN.Beauty is more than the depictions that constantly surround women in the media, we come in various shapes and shades. Thus “YOU DEFINE YOU!!” the focus needs to move away from how you look and towards how ou fell Target/Demographic We hope to impart our message to ·teens in their formative years in the age bracket of 15-19 years and young adults up to the age of 25. ·Our initial step will be to reach out to women within our local communities in schools and universities Best Media The internet will be used as a platform to build an on-line community through Facebook and Twitter. A virtual chat room and a website will also be created so that members can debate or discuss various issues and topics surrounding beauty ideals. Publications in popular magazines that are aimed at our target market will be used to provide information about the organization and its events. What Change
We to intend cultivate a sense of confidence and acceptance in the unique features women embody so that the perception that women must live up to unrealistic and unattainable standards is eliminated.
We would also like to challenge the media and advertising campaigns of large companies to recognize the need for a greater diversity of body types in the images that pervade our world.
What influences change who has influences on the idea of beauty in our society
Marketing the way you do it:
Objectives - measurable outcome in a company
-contact dove
-have dove change comurshals
-distrubuter x# of braclits
Goals - what you hope to achieve
-change preception of women in the meda
Audience - for whom it is intended
- see Target/Demographic
Key Message - in any campaign, 3-5 things you want to drive your objectives to get the message out
Alex Jorge
Contact Info:
Phone#
E-mail: findalexjorge@gmail.com
General:
Dana Petersen
Contact Info:
Phone#
E-mail:
Academic: Human Communication and Technology Specialist
General
Lillian Amibor
Contact Info:
Phone#: 416-898-2626
E-mail: lilliana.amibor@utoronto.ca
Academic: Double Major in CCIT and Industrial Relations
General:
Niya Kabir
Contact Info:
Phone#
E-mail:
Academic: Human Communication and Technology Specialist and Political Science Minor
General:
Sana Safdar
Contact Info:
Phone#
E-mail:
Academic: Double Major Philosophy and CCIT
General:
Trying to achieve?
Awareness of the fact beauty can be defined in many different ways and to provide young women with affirmation that they are beautiful.
move away from current views that promote unhealthy and unrealistic body images for young females.
-reduces the importance that is put on vanity within advertising
Message
Present beauty standards are a reflection of socially constructed ideals that ought to be challenged by ALL WOMEN. Beauty is more than the depictions that constantly surround women in the media, we come in various shapes and shades. Thus “YOU DEFINE YOU!!”
the focus needs to move away from how you look and towards how ou fell
Target/Demographic
We hope to impart our message to
· teens in their formative years in the age bracket of 15-19 years and young adults up to the age of 25.
· Our initial step will be to reach out to women within our local communities in schools and universities
Best Media
The internet will be used as a platform to build an on-line community through Facebook and Twitter. A virtual chat room and a website will also be created so that members can debate or discuss various issues and topics surrounding beauty ideals. Publications in popular magazines that are aimed at our target market will be used to provide information about the organization and its events.
What Change
We to intend cultivate a sense of confidence and acceptance in the unique features women embody so that the perception that women must live up to unrealistic and unattainable standards is eliminated.
We would also like to challenge the media and advertising campaigns of large companies to recognize the need for a greater diversity of body types in the images that pervade our world.
What influences
change who has influences on the idea of beauty in our society
Marketing the way you do it:
- Objectives - measurable outcome in a company
-contact dove-have dove change comurshals
-distrubuter x# of braclits
- Goals - what you hope to achieve
-change preception of women in the meda- Audience - for whom it is intended
- see Target/Demographic- Key Message - in any campaign, 3-5 things you want to drive your objectives to get the message out
1-you difine you!2-love you body
3-
Due dates:
Communication Strategy: